A national golf lifestyle organization and media company building community, celebrating culture, and creating unmatched brand experiences across five distinct properties.
The Fairway Alliance is the parent organization behind Atlanta's most vibrant golf lifestyle ecosystem. What started as a TV show became a movement — events, communities, a women's collective, a men's travel network, and a podcast. All built from the ground up, all rooted in one belief: the game of golf should belong to everyone.
We don't just produce content. We build rooms — physical and digital — where culture, community, and commerce come together. For brands, there is no better place to be seen, trusted, and remembered.
Every event, post, and episode is built around real people and real connection — not content for content's sake.
Born in Atlanta, built for the country. We are expanding the Fairway Alliance footprint city by city.
We celebrate Black excellence, diverse voices, and the culture that's reshaping the golf world from the ground up.
Every property under The Fairway Alliance umbrella serves a distinct audience and purpose — together they create an unmatched platform for brands that want to reach the culture.
The flagship property. A full golf lifestyle show following real people, real courses, and real culture. With 21,000+ YouTube subscribers and growing multi-platform distribution, GATV is the content backbone of the entire Alliance — and the first thing most fans discover.
Visit golfingaroundtv.com →
Atlanta's most exclusive monthly golf brunch experience. 150 guests. Full brunch spread. Premium bar. Live music. Golf activities. One Sunday a month — and the waitlist fills up every time.
View the Event Page →
The men's community under the Alliance umbrella. Members travel together, build real business relationships, and grow their game. Built for the professional who plays golf as much for the doors it opens as for the sport itself.
Partner with us →
Born from a real need — women who wanted to play, learn, and grow in a space made for them. Sister on Par is the women's collective of the Alliance: a community where beginners become players and players become leaders.
Visit sisteronpar.com →
Long-form conversations at the intersection of golf, business, culture, and community — featuring athletes, entrepreneurs, tastemakers, and the voices reshaping what golf looks like in America. Launching soon on all major platforms.
Become a launch sponsor →When you partner with The Fairway Alliance, you don't sponsor one brand — you activate across an entire ecosystem of engaged, affluent, culturally connected audiences.
Across all 5 platforms
150 guests × 12 events
Golfing Around TV
Unmatched live event ROI
The Fairway Alliance reaches the fastest-growing segment in golf — affluent, educated, culturally connected Black Americans who spend, influence, and lead. This is not a niche audience. This is the future of the sport.
We don't sell logo placements. We create genuine brand experiences inside a community that trusts us — and by extension, will trust you.
Every touchpoint — digital or live — reaches the same highly-defined audience. No wasted impressions. You're always in front of your exact buyer.
We don't slap logos on things. We build your brand into the experience — product sampling, brand activation, social content, and real conversations.
One partnership activates across YouTube, TikTok, Instagram, Facebook, live events, and the podcast. Your brand lives in every corner of our ecosystem.
We are early. The brands that partner with us now will own this audience before their competitors even realize what they're missing.
Our audience didn't find us through ads. They found us through word of mouth, shared experiences, and community. That trust transfers to the brands we choose to work with.
YouTube integrations, sponsored content, product features, brand mentions
Event title sponsorship, product sampling, branded bar, logo placement, social activation
Community sponsorship, trip branding, gear partnerships, member exclusives
Launch sponsorship, episode underwriting, host-read ads, cross-promotion
All five properties, all channels, all events — maximum reach and visibility
We don't name a price — you tell us what this audience is worth to your brand. Fill this out and we'll be in touch within 24–48 hours to schedule a call.
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Schedule a Discovery CallThank you for your interest in partnering with The Fairway Alliance. We'll review your inquiry and reach out within 24–48 hours to schedule a discovery call.
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